HYUNDAI PALISADE DEMAND REACHES RECORD LEVELS
The Hyundai Palisade posted its strongest sales performance yet in 2025, helped in large part by the rollout of the all-new second-generation model, marketed as the 2026 Palisade. The updated vehicle brought a noticeably revised exterior and interior design, along with the introduction of a new hybrid powertrain aimed at improving efficiency without sacrificing the Palisade’s family-friendly character.
According to Hyundai Motor Company’s official data, global Palisade sales totaled 211,215 units last year, a 27.4% jump from 2024, when deliveries reached 165,745 vehicles. The increase suggests that the new model’s updates arrived at the right time, giving shoppers a fresh reason to consider Hyundai’s three-row SUV in a highly competitive segment.
The United States Remains The Core Market
The United States was by far the most important market for the Palisade, accounting for 123,929 vehicles sold, nearly 59% of global volume. Compared with the previous year, U.S. sales increased by 13%.
Although Hyundai did not disclose the exact share of hybrid models in American sales, the company confirmed that nearly 10,000 hybrid Palisades were sold within the first four months of availability. That result reflects growing demand for efficient hybrid vehicles, especially as the federal EV tax credit tightened and then expired on September 30, 2025.
South Korea ranked as the second largest market, with 59,506 Palisades sold in 2025. The hybrid version proved particularly popular there, accounting for 38,112 units, or about 64% of total domestic sales. Hyundai also reported exporting 101,608 second-generation Palisade units from South Korea over eight months, including both gasoline and hybrid versions, highlighting strong global demand.
Second-Generation Model Drives Growth
Much of the sales growth can be attributed to the second-generation Palisade, which launched in South Korea in January 2025, with V6 models reaching U.S. dealerships by late July 2025 and hybrid models arriving in the fall. The redesigned SUV features larger dimensions and a more rugged exterior, resulting in a more spacious cabin along with improvements in interior quality, technology, and overall comfort.
For buyers interested in off-road capability, Hyundai introduced the new XRT Pro variant, which offers enhanced all-wheel-drive performance and additional rugged styling elements.
New Hybrid Powertrain Takes Center Stage
The biggest change arrives under the hood. The second-generation Palisade introduces a new 2.5-liter turbocharged hybrid powertrain producing a combined 329 horsepower.
The hybrid system uses two electric motors integrated into a six-speed automatic transmission. One motor handles propulsion and regenerative braking, while the second assists with vehicle startup and additional power delivery. Energy is stored in a 1.65 kWh lithium-ion battery that recharges through regenerative braking and engine operation.
Strong Position In A Competitive Segment
In the highly competitive U.S. three-row midsize SUV segment, the Palisade finished 2025 near the top of the rankings. The Ford Explorer led the category with 222,706 units sold, followed by the Chevrolet Traverse with 148,278 and the Toyota Grand Highlander with 136,801.
The Honda Pilot recorded 124,209 sales, while the Hyundai Palisade ranked fifth with 123,929 units, just ahead of its corporate sibling, the Kia Telluride, which also surpassed 123,000 sales.
A Strategy That Is Clearly Working
By combining a timely redesign, a powerful and efficient hybrid system, and features tailored to family SUV buyers, the Hyundai Palisade has become one of the most successful models in its class. The model demonstrates that electrification strategies can enhance efficiency and performance without sacrificing practicality or broad market appeal.
This article originally appeared on Autorepublika.com and has been republished with permission by Guessing Headlights. AI-assisted translation was used, followed by human editing and review.
2026-02-10T21:35:42Z